Why Do I Need Video?
With 16 billion views EVERY SINGLE DAY from Facebook and Snapchat alone, social video is becoming an essential tool for us to connect with our audiences and customers as creatives, bloggers, and businesses. Choosing to not make video also says something about your brand. While a few years back, video was a nice add-on, our customers and followers now expect it, making it a newly non-negotiable part of marketing and social media strategy. And study after study has shown us that VIDEO IS THE MOST EFFECTIVE MARKETING MEDIUM YOU CAN USE.
A few recent studies have very clearly demonstrated that if you’re not using video, you’re missing out:
- If a video is available, 60% of visitors will opt to watch it before reading any text.
- Our brains process imagery 60,000 times faster than text.
- Studies show that users recall six times more information from video than from text. Make your product stick!
- Projections show that by 2018 video will account for a massive 79% of all online traffic.
Learn how to do it right, from the best in the business!
How Will Social Video Academy Help Me?
Whether you’re a blogger, creative, online course creator, or running another awesome product or service-based business, you’re a modern entrepreneur. We want to help you reach your customers and audience in an authentic way. A way that cuts through the crap and shows why they should be listening to you, by using your product or service, reading your blog and interacting with your social channels, and ultimately, giving you their valuable time or money. You only have 7 seconds to make an impression. Think of how much faster you can make that lasting impression with a bad ass video that shows quickly and succinctly they how their lives benefit from what you’re selling. You’re already doing cool shit..let us help you get it out there!
Who is Social Video Academy For?
Any modern entrepreneurs. Chances are you’re one and don’t even know it. Video is becoming such an vital marketing tool for ALL businesses, big and small. Our students include: – fortune 500 companies employees and founders, marketing and PR professionals, badass course creators, people who have an awesome product/service/ etsy shop,, photographers, accountants and finance companies, bloggers and vloggers, and all-around creatives. If you have a bad ass product, service, or brand of any kind, Video Pop’s courses and workshops can help.
Your Social Video Academy Instructor
Andrea Corson is an Emmy-nominated television producer, digital strategist, and consultant. She has created awesome video for a wide range of clients including Google, CoverGirl, DSW, Carnival Cruise Line, & Nordstrom Rack, amongst many others. In 2014 she began the successful fashion & travel blog, La Label Junkie, and fell in love with the community of bloggers and modern entrepreneurs she met along the way. Driven by helping these creatives and entrepreneurs grow and succeed, she launched Video Pop, helping these modern entrepreneurs learn how to create the best possible video marketing for their websites, blogs, and social channels.